![]() ![]() Yet the local farmers, who labor at the end of a protracted chain of middlemen, make a pittance for their harvest. Known primarily for its exceptional vanilla crop, Madagascar is also home to an exquisitely flavorful species of cocoa ideal for use in expensive single-origin chocolate bars. Despite decades of promised reforms from confectionery giants, the cocoa supply chain remains riddled with human rights and environmental abuses. But if it’s operating as it says – the Guardian did not visit its facilities or employees in the country to independently confirm this – it offers one new way of thinking about chocolate production in an industry in desperate need of an overhaul. That more modest price point has allowed Beyond Good to move beyond the Whole Foods chocolate shelf and sell its products at mainstream retailers like Costco and Albertsons.īeyond Good is still small – the company works with about 100 farmers in Madagascar, and employs a staff of several dozen there. McCollum says that transacting directly with farmers, coupled with the savings of manufacturing in a lower cost environment, means that Beyond Good can pay farmers a premium while selling its single-origin chocolate bars for $4 a piece, less than half the cost of a bar from US-based competitors like Dandelion and Ritual. ![]()
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